task force

Does “Southern” Give Southern Baptists a Bad Image?

The above wordle was created in 2009 by Thom Rainer, President and CEO of LifeWay Christian Resources. The wordle is composed of the 140 character replies to Rainer’s twitter question – “What do you think when you hear ‘Southern Baptist’?” Thom Rainer’s son, Sam, categorized the unscientific twitter results stating, “About 60% of the respondents gave a negative association. Another 30% were positive, and 10% were neutral or unclear.”1 Some thoughts were shared on this site too.2 Fast forward to today where SBC President Bryant Wright has assigned a task force to investigate changing the the name of the Southern Baptist …keep reading »

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Why Bryant Wright Will Succeed in Changing the SBC Brand

The following is a guest post by Nathan Creitz. Nathan is originally from the South but now lives with his wife and two children as a missionary in New England. Nathan makes disciples and teaches New England churches and ministries how to fulfill the Great Commission in their town. He blogs about making disciples in a post-Christian context at nathancreitz.net. Bryant Wright is making a bold move in his second term as president of the Southern Baptist Convention. According to the Baptist Press, Wright announced yesterday that he has formed a task force to study a name change for the …keep reading »

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